The Senior Business Development Specialist is responsible for identifying new business opportunities, building strong client relationships, and promoting the company’s products and services, in particular in the fire suppression system. The role focuses on generating qualified business opportunities, promoting the company’s fire suppression solutions, and creating a strong project pipeline through engagement with consultants, developers, contractors, EPC companies, industrial clients, and government authorities.

REPORTING TO: SALES DIRECTOR

JOB DESCRIPTION:

  • Identify and develop new business opportunities in target markets (construction, commercial buildings, manufacturing, industrial, oil & gas).
  • Promote and specify LIFECO’s product range of firefighting equipment, fire suppression systems, including clean agent systems, CO₂ systems, foam systems, water mist systems, and other special hazard fire protection solutions.
  • Generate qualified leads and business opportunities for the sales team.
  • Maintain a healthy pipeline of prospective customers and projects.
  • Build and maintain strong professional relationships with consultants, contractors, architects, MEP consultants, industrial clients and developers, facility management companies, and government authorities.
  • Conduct regular client visits to introduce the company’s products and capabilities.
  • Represent the company at exhibitions, conferences, seminars, and industry networking events.
  • Represent LIFECO at exhibitions, trade shows, and networking events to enhance brand visibility.
  • Maintain accurate records of leads and opportunities, and ensure proper handover to the sales team.
  • Utilize CRM/Salesforce tools to manage customer information and track opportunities.
  • Perform other related tasks that may be required from time to time by the supervisor.

JOB SPECIFICATION:

  • Bachelor’s degree in Engineering (preferred) or a related field.
  • Minimum of 7 years experience in marketing, business development, or sales, preferably within the fire protection or life safety industry.
  • Strong knowledge of fire protection systems.
  • Excellent networking and relationship building skills.
  • Strategic thinking and analytical skills.
  • Self-motivated, target-driven, and able to work independently.

Apply Now:

Fill out the form and attach your CV below.

Join LIFECO and play a key role in strengthening and expanding our global brand presence.

Technical Support We will get back to you as soon as possible

Lifeco High Pressure Water Mist System
Lifeco Fire Detection and Alarm Systems
Lifeco Emergency and Exit Lights
Lifeco Fire Pump
Lifeco Fire Valves
Lifeco Automatic Sprinklers and Open Nozzles
Lifeco Fire Hoses and Nozzles
Lifeco Fire Cabinet
Lifeco Water Flow Switch and Pressure Guages
Lifeco Fire Extinguishers
Lifeco Fire Doors
Lifeco Foam System
Fire Blanket
Lifeco Fire & Safety Equipment
Fire Cables